The 5 Steps to Getting Your Company to Invest in Your Leadership Development (Even if They Have Never in the Past!)

These tips will help you garner budget for any project you would like your company to invest in


Mindy Honcoop , Fri 2 September 2022
Ask - Don’t Assume

As a new manager, it is easy to forget about budget planning. However, don’t assume you don’t have a budget for investing in your team’s growth. Ask your department leader or finance partner if you have employee training, engagement, morale, or a miscellaneous budget line item. The department budget is not often earmarked for this type of spending and HR's companywide program spending.

Don’t Let Uncertainty Stop You

If your department does not outline employee engagement or growth as budget line items, discover what price point your department lead or finance partner would be willing to invest in solutions to support key business objectives. Typically you will get a rough idea of a range that they would be willing to consider for future proposals. Again, understanding your budget helps you strategically be proactive in how you support your team member's growth equitably. 

Identify the Problem

Assess the underlying root cause to inform the best investment solution. After identifying the problem, you may be able to leverage a current solution your company already has in place. Not sure where to start? One easy tool I like is asking yourself WHY five times. This tool helps you become curious and review all the data to identify the problem. As a result, you can now quantify the gap you seek to solve to ensure your team's future success. You may need to contact your HR partner or department leaders for additional data.

Write a Business Case that Gets to Yes!

Now you are ready to write a clear business case that outlines your:
  • Desired future state
  • Current state
  • Gaps holding you back
  • Supporting data
  • Request to invest in the proposed solution to implement 
  • Expected assumptions for the return on investment
For example, 
  • Desired Future State: I would like to better understand the well-being of my team members, get on the same page as them, and have more impactful 1:1’s so then they are more productive and engaged at work.
  • Current State: I have 1:1’s with my team but they are unstructured and I still feel that there are opportunities to build team trust.
  • Gaps holding you back: Lack of data and coaching to inform next steps as to how each of my direct reports feel at work.
  • Supporting Data: Exit interviews, engagement surveys, and anecdotal feedback
  • Request to invest: $187 per month for the AIM Insights People Leader Certification (see details below).
  • Expected Assumptions: More engaged team, increased team productivity, increased team trust, improved morale, and less quiet quitting. 

Don’t have enough data?

If you don’t have enough data to support your expected assumptions, think about how you might implement a trial or beta test of the solution to see the outcomes. Many products have a freemium or trial period that you can utilize as a beta test. If a software download is needed, ensure it aligns with your company’s data policy guidelines. Ensure you have identified your baseline KPI metrics before starting the beta test to compare with the results. If there is a significant positive change, your business case is now stronger!

The AIM Insights People Leader Certification is a great way to boost your performance as a leader and distinguish yourself from other leaders as you seek promotion. The AIM Insights People Leader Certification gathers feedback from your direct reports and provides executive coaching to guide you as you improve your team’s performance. The Certification showcases that you are not only a leader that drives results, but that you care personally about your direct reports’ well-being and ability to thrive. 



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