change management

Change is an essential part of any organization, and it is crucial for growth and development. However, employees who have been with a company for 10+ years can be resistant to change. They may be set in their ways and comfortable with the current processes and procedures. This resistance can be a significant obstacle for companies looking to innovate and improve. 

One of the most important things you can do to get employees to embrace change is to communicate the need for it. When employees understand why a change is necessary, they are more likely to be receptive to it. It is essential to be clear about the reasons for the change and how it will benefit the company.

For example, if you are introducing a new software program, explain how it will streamline processes and save time. If you are changing the company's mission statement, explain how it will better align with the company's goals and values. By providing a clear and compelling reason for the change, you can help employees see the bigger picture and understand why it is necessary.

2. Involve Employees in the Change Process

When employees feel like they are part of the change process, they are more likely to embrace it. Involve them in the decision-making process and ask for their input. This will make them feel valued and give them a sense of ownership over the change. When employees feel that their voices are heard and their opinions matter, they are more likely to be invested in the change.

For example, if you are introducing a new performance review system, involve employees in the selection process. Ask for their feedback on the options and what they would like to see in the new system. When employees are part of the decision-making process, they are more likely to buy into the change and support it. 

When employees are part of the decision-making process, this follows the Democratic Leadership Goleman Style. This method completely enables all members of a team to participate in the decision-making progress. Any member can potentially come in with an idea and can determine whether or not the idea is worth going forth with by using a consensus amongst other members, along with a final ruling by a leader. Democratic Leadership is particularly useful at getting team member involvement and retaining staff, but has a flaw in its speed, often taking time to come up with decisions. This can be dangerous when quick decisions are required to be made. 

3. Provide Training and Support

Change can be intimidating, especially if it requires learning new skills or processes. To help employees adjust to the change, it is essential to provide them with the necessary training and support. This will make them feel more confident and capable, which will increase their willingness to embrace change.

For example, if you are introducing a new software program, provide employees with comprehensive training on how to use it. This could include online tutorials, in-person training sessions, or one-on-one coaching. When employees feel comfortable using the new program, they are more likely to embrace it and use it to its fullest potential. 

Certain platforms, such as AIM Insights often are delivered to businesses with training packages or training professionals included in their respective packages. Opening these up to your staff can alleviate confusion and create more buy-in as well. 

In addition to this, we strongly recommend pushing your corporate education sponsorships and similar benefits towards your employees. This builds high amounts of employee buy-in loyalty and will allow for a better trained employee base as well.

4. Celebrate Successes

When employees successfully adapt to the change, it is essential to acknowledge and celebrate their efforts. This will help reinforce the idea that change is positive and encourage others to embrace it as well. Celebrating successes can also help create a sense of momentum and excitement around the change.

For example, if you are introducing a new project management system, celebrate when the first project is successfully completed using the new system. This could include a team lunch or a shoutout in the company newsletter. By celebrating successes, you are showing employees that their efforts are appreciated and that the change is having a positive impact.

5. Address Concerns and Resistance

Even with the best communication, involvement, training, and support, some employees may still be resistant to change. It is essential to address their concerns and resistance head-on. It is crucial to listen to their concerns and take them seriously. By doing so, you can identify any potential roadblocks and develop strategies to overcome them.

For example, if an employee is resistant to using a new software program, find out why. Perhaps they are not confident with their computer skills or have had a bad experience with a similar program in the past. By understanding their concerns, you can provide additional training or support to help them overcome their resistance.

In conclusion, getting employees who have been with the company for 10+ years to embrace change can be a challenge, but it's not impossible. The key is to communicate the reasons for change, involve employees in the change process, provide training and support, and recognize and reward those who embrace the change. By following these tips, companies can successfully navigate the challenges of change management and create a culture of continuous improvement that benefits both employees and the organization as a whole. Embracing change is crucial for companies to remain competitive, and by working together, all employees can contribute to a successful transition.

Embracing mistakes is critical for leaders who want to build a successful team and a strong culture for several reasons.

First, it fosters a growth mindset. When leaders and team members are open to mistakes, they are more likely to view them as learning opportunities rather than failures. This mindset encourages experimentation, creativity, and risk-taking, all of which are essential for innovation and growth. In contrast, a culture that fears mistakes can stifle creativity and discourage team members from taking risks.

Embracing mistakes encourages transparency and accountability. When leaders share their own mistakes with their teams, it creates a sense of vulnerability and honesty. This type of transparency helps to build trust between leaders and team members and fosters a culture of accountability. When team members know that mistakes will be acknowledged and addressed, they are more likely to take responsibility for their own actions and work collaboratively to find solutions to problems.

It also helps to break down hierarchies and power structures within organizations. When leaders are willing to admit to mistakes, it sends a message that everyone is fallible and that no one is above making mistakes. This type of culture encourages open communication and collaboration, as team members feel more comfortable sharing their own ideas and perspectives.

When team members are encouraged to view mistakes as learning opportunities, they are more likely to bounce back from setbacks and failures. This resilience can help to strengthen the team's ability to overcome challenges and adapt to change.

After all, the way we respond to mistakes can have a significant impact on our personal and professional growth. In many workplaces, there is a culture of fear surrounding mistakes. Employees may try to hide their mistakes from their supervisors, or they may feel embarrassed and ashamed when they do make a mistake. This culture of fear can lead to a lack of innovation, low morale, and decreased productivity. On the other hand, building a culture that embraces mistakes can lead to growth, innovation, and a stronger sense of team unity.

So, how can leaders build a culture that embraces mistakes? One important step is for leaders to share their own mistakes with their teams. When leaders are transparent about their own mistakes, it sends a message that mistakes are not something to be ashamed of, but rather an opportunity for growth and learning. Sharing mistakes also helps to break down the hierarchy that can exist in some workplaces. When leaders admit to making mistakes, it shows that they are human and can help to create a more collaborative and supportive work environment.

Another way to build a culture that embraces mistakes is to recognize and celebrate when team members make mistakes. This may seem counterintuitive, but when we acknowledge mistakes, we take away the shame and embarrassment that can be associated with them. When team members know that their mistakes will be recognized and celebrated, they are more likely to take risks and try new things. This can lead to increased innovation and growth for both individuals and the team as a whole.

Of course, it is also important to learn from mistakes. When mistakes happen, it is essential to take the time to reflect on what happened and why. This reflection can help individuals and teams to identify areas for improvement and develop strategies to avoid similar mistakes in the future. Leaders can help facilitate this reflection by creating a safe space for team members to discuss their mistakes and share what they have learned.

In addition to reflection, it is important to take action to prevent similar mistakes from happening in the future. This may involve implementing new processes, providing additional training, or making changes to policies and procedures. When team members see that their mistakes are being taken seriously and that action is being taken to prevent similar mistakes in the future, it reinforces the message that mistakes are opportunities for growth, not something to be feared.

Building a culture that embraces mistakes requires ongoing effort and commitment. It is not something that can be achieved overnight, but rather a process that requires consistent attention and reinforcement. Leaders can help to reinforce this culture by consistently modeling the behaviors they want to see in their team members, recognizing and celebrating mistakes, and providing opportunities for reflection and learning.

To build this type of culture, leaders must be willing to share their own mistakes, recognize and celebrate mistakes made by team members, facilitate reflection and learning, take action to prevent similar mistakes in the future, and consistently reinforce the message that mistakes are opportunities for growth. With dedication and commitment, leaders can create a work environment where mistakes are not feared, but rather embraced as a natural part of the learning process.

As professionals, everyone has different hopes for the workplace culture they want to experience. As leaders, many may find it difficult to actualize culture changes that every employee will embody. 

The main struggle of enacting new change is that humans are creatures of habit. Routine work habits and communication patterns become repetitive and can get anyone stuck in a rut of redundancy. After years or decades of the same unwavering schedule and workplace practices, it is hard to motivate divergent values throughout your company. As leaders, it is hard to get everybody on board with enacting a cultural shift, even when it is for the better. 

Changing company culture can be a daunting task. It can take time to unwind cultural norms that have developed over years and people can be very resistant to change in all facets of their lives. Initiating culture changes takes consistent time, effort and resources, and patience in the results. 

From a bird’s eye view, it is easy to imagine the differences culture can cause in the overall makeup of a business, including increases in efficiency, improvements in workplace comradery and overall happiness at work. However, employees can sometimes be affected by tunnel vision and find it challenging to see the bigger picture and importance of workplace culture. Here are four steps on how to get your employees to join in on a new wave of culture changes:

From an executive position, it can be difficult to know what those several levels below you can most benefit from. In forming your new company values, the most crucial step for getting every employee on board is making sure the new values are important to employees and inspire them to create change throughout the company. Find what values upper management wishes to prioritize and collaborate with other professionals at the company to find a set of values that will enhance everyone at the company. The best way to have employee buy-in is to prioritize values many already find important. Additionally, resistance to change can be minimized by transparency in new values. Many people have anxiety and growing pains when change is in effect due to uncertainty, but if the unknowns are minimized, the change resistance may be too. 

To implement your company's culture and get everyone on board, start at ground zero. Implement portions and examples of your culture into training and development throughout your company or better yet, create training programs tailored to specific goals and values. To ensure this is impactful, consider using different training platforms and methods, and include real life applications and examples on how you expect this culture shift to affect your company as a whole. For example, if you want your company culture to reflect a value in innovation, explain to your employees how you are working on embracing mistakes and finding creative solutions  in the workplace. 

As a second portion of training and development, consider implementing a leadership program to teach leaders how these cultural changes should be exhibited in each of their teams. Teaching leaders to lead by example can be tricky when it is in unprecedented areas for individuals. As part of a leadership training, it is important to emphasize a united front to the rest of your company to ensure buy-in from all employees firm wide. 

One of the most impactful methods of leadership is leading by example. If you want your company's culture to prioritize its people, show that in your everyday actions. After beginning training and development to adjust your company’s culture, be sure to exhibit these values in your everyday life. By demonstrating your ideal culture, you gain credibility and support from others, and inspire others towards new goals. Those in lower level positions look up to those within leadership and will follow your lead of implementing different priorities in your company's culture. Finally, practicing what you teach is crucial for holding yourself accountable and working towards self- growth. If you want to lead a company that prioritizes compassion but you yourself have trouble exhibiting this, your employees may have a hard time endowing such a shift. Self-growth allows us all to become more aware of ways we can better ourselves, and will exhibit to your employees that you are all working on growing and learning at the same time and that it is a team-effort that will result in improved culture for the entire company. 

Sometimes from a leadership position, it is challenging to see the effect of changes from a top-down view. It is impossible to grow without feedback so, once you have implemented your cultural shifts, be sure to collect feedback at specified intervals from all levels to better understand the execution of changes throughout your employees.  In receiving feedback, it is also important to celebrate success and keep an optimistic view moving forward. Consider using different systems to celebrate success, maybe publicly recognizing those who exemplify your new cultural changes and values. Finding time for both of these items can sometimes take the back burner nevertheless, it is important to collect feedback and celebrate success for continuous execution of your revised culture. 

Remember that these changes won’t happen overnight. It is important to be patient and understanding as everyone begins to enact new habits and values throughout their professional life, it can be a long process to unwind decades of repetitive habits and values. A good leader is able to understand and empathize, be patient in understanding that it is hard to change something as broad as culture and that in practice, your company’s culture will develop and with passion, people will follow. 

You've recently been appointed as the new team leader of a marketing department within a technology company. The team comprises experienced marketers who have been working together for several years. Your mandate is to revamp the marketing strategy to align with the company's new product roadmap. To effectively assess the talent of your team, you conduct one-on-one meetings with each team member to understand their expertise, interests, and career aspirations. 

Based on your assessments, you reallocate roles and responsibilities to leverage each team member's strengths. Additionally, you involve the team in brainstorming sessions to co-create the new marketing strategy, fostering a sense of ownership and commitment. Despite initial resistance to changes in processes and priorities, transparent communication, ongoing support, and tangible results help garner support from the team, leading to successful implementation of the revamped marketing strategy.

You were brought in for a reason: to make change. However, joining a pre-established team as a new leader requires a delicate balance of assessment, communication, and leadership. 

As a newly appointed team leader, your task is not only to assess the talent of your team but also to initiate constructive changes that align with organizational goals. While the team may already be familiar with one another, your presence signifies a need for transformation and improvement. 

Before you start making any changes or decisions, take some time to understand the current state of your team, the organizational culture, and the expectations of your stakeholders. Observe how your team works, communicate with them, and solicit feedback from others. Identify the strengths, weaknesses, opportunities, and threats of your team and your role. This will help you avoid making assumptions, identify potential challenges, and align your goals with the team and the organization. 

Without this crucial step in the process of your transition into the team, and the team’s adjustment to your presence, you may risk falling into the trap of implementing changes based on incomplete or inaccurate information. This could lead to resistance, confusion, and ultimately, failure to achieve desired outcomes. By taking the time to understand the current state of your team and the organizational context, you lay the groundwork for informed decision-making and effective leadership.

Take the time to understand each team member individually, including their backgrounds, motivations, and aspirations. This builds rapport and lays the foundation for trust and collaboration. Simultaneously, utilize assessments, feedback sessions, and performance reviews to gain insights into their skills, strengths, and areas for improvement. Objective data will inform decisions about team composition and development initiatives.

2. Communicate Vision, Involve the Team, and Lead by Example:

Clearly communicate your vision for the team and expected outcomes, aligning goals with organizational objectives to provide context and direction. Foster a culture of inclusivity by involving team members in decision-making processes, soliciting their input, ideas, and feedback. This increases buy-in, promotes ownership, and cultivates accountability. Additionally, lead by example by demonstrating expected behaviors and values such as professionalism, communication, and adaptability, setting the tone for team culture.

3. Manage Change Gradually, Address Resistance Proactively, and Monitor Progress:

Introduce changes gradually, allowing time for adaptation and feedback, as incremental changes are often more palatable and less disruptive. Provide support and resources to facilitate the transition. Anticipate resistance to change and address it proactively by acknowledging concerns, providing rationale, and creating a safe space for open dialogue. Monitor progress continuously, soliciting feedback from team members and stakeholders to identify areas for improvement, and adapt your approach based on evolving circumstances.

Implementing these strategies enables new leaders to effectively navigate the transition, mitigate risks, and foster a culture of collaboration, accountability, and continuous improvement within their teams.

By building relationships, conducting talent assessments, and involving the team in decision-making, you can effectively navigate existing dynamics and implement constructive changes. Remember to lead by example, manage change gradually, and address resistance proactively to foster a culture of trust, collaboration, and continuous improvement. With patience, empathy, and strategic vision, you can transform a group of individuals into a high-performing team capable of achieving organizational success.

Jane is a middle manager who finds herself at a pivotal point in her company's future. Her company has been exploring new initiatives that would entirely pivot from their current business focus. Although there is immense excitement between management about this potential new direction, Jane recognizes that navigating the balance of honoring the legacy business that her current team is a part of while also embracing the future innovation is a precarious task. 

With her team's focus on the legacy business, Jane must continue to keep her team engaged, excited, and informed about the potential shift without discouraging her team and slowing progress. The following strategies can be implemented to ensure high morale, sustain engagement, and effective communication during this transition. 

Communicating Effectively 

Navigating proper communication methods during these transformative periods is an incredibly difficult task. With a gap of knowledge between management and team members regarding the shifting landscape, determining what information to share and when can prove challenging. Work closely with upper level management to determine when information will be available to non-management staff. Once information can be shared, have an open conversation with the team to ensure transparency. Detail what the new initiative is and why the company believes this is the most advantageous avenue to pursue going forward. Emphasize that there are still unknowns in the evolving environment and that they will be informed as the situation continues to develop. 

Communicating effectively may also manifest through facilitation of feedback. Establish channels for team members to provide feedback regarding the transition. This can be achieved through allowing one on one conversations, anonymous surveys, or even team wide discussion. Implementing methods for team members to voice their questions and concerns will make them feel validated and heard during these uncertain times. Feedback is also an essential mechanism for company wide improvement. Gaining additional insights from current staff will steer the company to be more united as it moves towards this new direction. 

Ensuring High Morale 

Amidst the uncertain environment, it is imperative to ensure enthusiasm within the legacy team. As a middle manager, recognizing and appreciating team members can make a large impact on maintaining morale. Whether the achievement is big or small, celebrating the successes of team members can help the team gain a sense of importance and confidence. Take note of these accomplishments as it may be reassuring for team members to have a record of their achievements. 

Maintaining a high morale may also be achieved through allowing increased autonomy. A sense of responsibility and pride can arise from team members gaining more flexibility in the decision making process. Delegating some authority will increase innovative thinking and foster a culture of trust. Additionally, this can set team members up for success by allowing them to gain additional skills. These leadership skills can be applicable in the event that the scope of team members work shifts after the company further embraces the new direction. Increased responsibility for team members will produce further team buy in as they are truly more involved in the team. 

Sustaining Engagement 

While shifting towards the future, it’s important to recognize the significance of the legacy teams and their expertise. Managers should emphasize the impact the legacy teams have had on the organizations success. The company would not have reached its current level of success without the hard-work and dedication of each team member. Acknowledge the teams contributions to generate a sense of pride and reaffirm their role in the organization’s achievements. Continuing to recognize the importance of the legacy team will sustain engagement as it will support the notion that the team is truly making a lasting impact on the organization. 

Providing additional learning opportunities also sustains engagement. With this transitional period, team members may be concerned about the future of their role in the company. Adding methods for team members to improve upon current skills or develop new skills, can ensure preparedness for the evolving needs of the company. Although the current team function may remain after the pivot to this new direction, it is imperative to set team members up for success for potential new opportunities. Training workshops, online course, or mentorship programs can assist team members in developing new skills and adapt to the changing environment environment. Exploring cross-functional opportunities with the new business function may be a positive collaboration. This introduction to the team involved with the new business idea may allow for innovation and increased learning opportunities that will benefit both groups. 

Navigating the transition from legacy systems to future business ideas presents various challenges and opportunities for middle management. Through utilizing transparent communication practices, sustaining team morale, and fostering high engagement, managers can successfully lead their team through this transition. Although there are still many uncertainties for her to face, Jane has all the skills and leadership capabilities to ensure her team is productive and supported as her company takes on a new journey. 

Liam had always been a dedicated executive, known for his ability to lead with both compassion and conviction. As a senior leader in the company, he had navigated numerous challenges, but none as daunting as the one now before him. The company, once a symbol of stability, was grappling with skyrocketing operational costs. To keep the business afloat, a difficult decision had been made: the number of middle managers had to be reduced from four to just one. 

Change is inevitable in any organization striving for efficiency and growth. However, the path to successful change is often fraught with challenges, especially when it involves restructuring. In a company where operational costs have spiraled out of control, the decision is made to reduce the number of middle managers from four to one. 

Liam recognized that the success of the drastic middle management reduction hinged not just on the decision itself, but on how it was communicated and implemented. Rather than imposing a top-down mandate, he understood that involving the affected managers in the process was crucial. He gathered the four managers—Sarah, Jake, Priya, and Tom—and, instead of simply delivering the news, he opened the floor for discussion, valuing their input and addressing their concerns.

Liam focused on relationship management as he encouraged them to share their thoughts on how the transition could be handled effectively, fostering an atmosphere of collaboration rather than dictation. This approach allowed the managers to voice their fears and ideas, leading to a constructive dialogue. Together, they brainstormed solutions such as a phased transition, the redistribution of responsibilities, and the creation of new roles that would make use of their unique skills.

By involving the managers in the decision-making process, Liam not only eased the emotional burden of the change but also ensured that the transition would be smoother and more aligned with the needs of the team. This collaborative approach helped build trust, reduced resistance, and paved the way for a successful restructuring.

When a long-standing team of middle managers learns that three out of four will be transitioned to individual contributor roles, the initial reaction is likely shock and uncertainty. 

Questions of "Why me?" and "What does this mean for my career?" naturally arise, along with concerns about the impact on their teams. These emotions quickly spread throughout the organization, raising fears and resistance among employees accustomed to their current leadership. In this charged atmosphere, the success of the transition hinges on clear communication and actively involving employees in the process.

Getting buy-in from employees during such a significant change is crucial. Without it, the organization risks a breakdown in morale, productivity, and even an exodus of talent. But how does one achieve buy-in when the news being delivered is far from favorable?

Together, they identified several key steps to ensure the success of the transition:

By following these steps, the group felt more in control of the situation. They were no longer passive recipients of change; they were active participants in shaping the future of the company.

As the weeks went by, the plan began to take shape. The managers met regularly with their teams, sharing updates and gathering feedback. The task force worked diligently to refine the transition plan, incorporating suggestions from across the organization. The atmosphere, which had been tense and uncertain, gradually began to shift. Employees started to see the change not as something that was being done to them, but as something they were helping to create.

One day, Liam received an email from Sarah. She wrote, “I wanted to thank you for how you’ve handled this. At first, I was devastated by the news, but being involved in the process has made all the difference. I feel like my voice matters, and I’m committed to making this work.”

Liam smiled as he read the email. He knew there was still a long road ahead, but he also knew they were on the right path. The company wasn’t just restructuring; it was rebuilding trust and collaboration.

To ensure the smooth implementation of the change, Liam and his team took the following actions:

By taking these steps, the company not only ensured a smooth transition but also strengthened its culture of collaboration and transparency.

In the end, Liam’s situation was not just about reducing costs or restructuring the company. It was about leading with empathy, involving people in the process, and creating a sense of ownership among employees. Through his approach, Liam was able to turn a potentially disruptive change into an opportunity for growth and collaboration.

As the company moved forward, it did so with a renewed sense of purpose and unity. The managers who had once feared for their futures were now key contributors to the company’s success. The employees who had once felt powerless were now empowered to shape the direction of the organization. And Liam, who had faced one of the toughest challenges of his career, had emerged as a stronger, more compassionate leader.

It is no secret that the Covid-19 pandemic significantly affected norms and traditions in the workplace. The transition to work from home and eventually hybrid work schedules sincerely impacted professionals' productivity and well-being. Yet, nearly 5 years later, many companies continue to struggle with promoting work-from-home productivity and mixing new members into team culture when welcoming new hires. 

In the pre-pandemic traditional office, team culture and expectations were effectively communicated to incoming team members face-to-face in offices and meetings. However finding the best way to communicate these objectives to new hires in a virtual environment is still paramount for establishing a well-oiled, productive team.

On the other hand, after a five-year stent of the work-from-home environment, leaders are now tasked with transitioning teams back into the office while maintaining a previously established culture or, even more difficult, adjusting to better-fit team culture. Managers face further challenges leading through change in welcoming new team members throughout this transition and establishing clear expectations whilst working to integrate new hires into the team or company culture. 

Adding new members to a virtual team can create feelings of isolation and exclusion so fully integrating new hires is crucial to sustain their involvement with a team. However, this is a daunting task for managers in fully virtual and even hybrid environments. Here are three steps for leaders to better integrate new hires into a remote company culture:

Building the right culture can be a daunting task but, finding an adaptable, productive team culture based on values and expectations is crucial for the optimization of every team and the success of team members. In building a team culture representative of members' values, new virtual team members will be able to observe the importance and priorities of a team, making it easier to fuse with the culture. On the contrary, if the culture is not representative of members' values and demonstrated by current team members, new hires will have a challenging time following and joining the company culture. 

 To begin building a beneficial team culture, leaders and managers should focus on psychological safety and building genuine connections across a team. Leaders can establish a beneficial team culture through a variety of ways, including structured onboarding, social events, and, cross-team collaboration. However, a highly effective manner of building a strong culture is through leaders ‘living the values’ and principles that the culture is built on. Leading by example is the best way to demonstrate expectations. Through embodying company values, managers promote team culture and provide an informal opportunity for learning in both technical and relationship-based expectations. 

2. Encouraging Communication Across Teams

Through efficient and effective communication, leaders and managers can communicate expectations, norms, and roles that aid in building a productive team culture. Especially in the work-from-home environment, encouraging open communication is paramount to integrating new hires. Allowing open streams of communication that encourage asking questions and getting to know others will certainly demonstrate and welcome new team members. Specifically, leaders should promote collaboration and teamwork in the beginning of the role before focusing on more autonomous aspects of a new-hires responsibilities. Through open communication, productivity will skyrocket via efficient problem-solving and team members collaborating and participating in events with each other. Through open communication, new hires can observe team dynamics and norms that will help them better join the team or firm culture. 

3. Promoting Mentorship Across Levels

Promoting mentorship is a necessary tool for developing strong leaders and integrating team culture throughout different levels of the workplace. Mentorship can be implemented in professional atmospheres through a variety of ways but essentially should aid in the personal and professional development of younger generations from those with more experience in the industry. To establish a mentorship program in an office, leaders should focus on building connections and encouraging relationships throughout different levels. Additionally, managers should consider a formal mentorship program in which senior employees are paired with new hires or more junior employees to establish connections and provide guidance throughout their careers. Mentorship is a necessary tool aiding in the continuation of team culture across generations and organizational hierarchies. 

Managers and leaders seeking mentorship or guidance should consider joining an executive mastermind group to gain insights from other high-level professionals across industries. Executive mastermind groups create the opportunity for leaders across fields to learn from each other's experiences and expertise. Mentorship is crucial for development across all levels, not just for new hires or college recruits, and establishing strong mentor relations will serve individuals throughout their lifetime. 

4. Leveraging Technology in a Creative Way

Using technology in creative ways to encourage socialization is a pivotal tool in welcoming new hires into a team. Holding virtual events primarily focused on the social development and connection of a team is a primary way of integrating new hires. These meetings are an opportunity for everyone to relax and form genuine connections with their colleagues. In traditional in-person teams, professionals will take it upon themselves to personally connect with their colleagues in the lunch room or throughout the office whereas in a virtual environment, individuals do not necessarily take the initiative to socialize unless organized by leadership.

Leading through change is a critical aspect of management but certainly a very challenging aspect, especially in such significant changes such as work-from-home to in-office shifts. As always, leaders need to stay positive through times of change and understand that large transitions may take time and patience. Great leaders adapt to change and approach their teams with empathy and support through challenging adjustments. To best lead teams through change, managers should focus on transparency and building trusting relationships with their direct reports. More than anything, the best leaders serve as advocates for their teams, working to find the perfect medium of productivity and balance in the workplace that supports individuals in the office and their well-being outside of the office simultaneously. 

Organizational change is often met with resistance, especially when middle managers aren’t involved in the decision-making process. When significant changes to corporate structure, strategies, or processes are implemented, it can create uncertainty and confusion throughout the firm. As well positioned between executives and employees, middle managers serve as key implementors of these new changes to ensure ease of transition. However, with this responsibility of implementing changes, middle managers can be the most resistant to change as they are also responsible for protecting their team. It is important to communicate effectively with middle management and include them in the process to secure middle management buy-in for these new initiatives. 

It’s natural for middle managers to be resistant to change due to the perceived loss of control and fear of the unknown that arises when large organizational changes occur. Middle managers may worry about adjusting to increased workloads, reporting structures, or new systems. Additionally, there may be concerns about loss of influence from potential positional restructuring. Large changes not only impact middle management but also the teams they oversee adding a layer of concern and reluctance to change. Proactively addressing middle management concerns is crucial in initiating widespread change. 

A key component of generating middle management buy-in when initiating change is through sharing a common vision for the firm. Communicating the new initiatives as a crucial step toward achieving a firm goal can help increase motivation and acceptance. Allowing opportunities for middle management to share their perspectives of firm visions can reduce their reluctance to change as well. Considering where they see the firm progressing and actively incorporating it within these new changes can show the firm values their insights. 

Communicating with middle management to share the vision and steps to initiate change is vital. Transparent and timely communication with middle management can mitigate confusion and continue to empower managers to see the vision. Specifically tailoring communication to middle management to address their questions and concerns will help them be more enthusiastic when implementing these new initiatives. 

2. Empower Middle Management Involvement

Since middle managers play a key role in implementing change throughout the organization, empowering them to get involved in the transition process can increase buy-in. Encouraging middle managers to be part of the decision-making process where possible allows the initiatives to be more tailored to the needs of managers and employees. 

Allowing middle managers to have autonomy on how to implement new changes within their teams can increase their sense of ownership and commitment to the new changes. While increasing middle managers the freedom to implement changes as appropriate for their teams, proper support should be provided for middle managers. Leadership development programs, workshops, mentorship programs, or specific support resources for their team are all great ways to ensure middle managers are prepared to oversee changes. 

3. Feedback Mechanisms 

Establish means for middle managers to share feedback and experiences throughout the process. Seamless two-way communication channels are effective ways to make sure middle managers feel recognized and timely adjustments can be made in response to their concerns. Ensuring someone is responsible for receiving feedback, communicating it with executive leadership, and responding to middle managers is a crucial role in encouraging effective feedback communication. 

While feedback mechanisms help to incorporate middle managers in the change process, there must also be a willingness to make adjustments and consider the feedback. If executives simply have feedback mechanisms to recognize issues but don’t make tangible changes, this can continue to frustrate middle managers and be counterproductive. 

4. Future Steps

Communicating a plan with clear future steps to middle management decreases confusion and increases the ability for them to implement changes consistent with the firm's vision. After a shared vision has been established, inclusion and feedback of middle managers are implemented, ensuring all parties are on the same page going forward will allow for successful implementation. 

Along with these clearly articulated future steps, ensure flexibility within the implementation so middle managers can utilize their best judgment and creative license. Recognize that everything may not go according to plan and be prepared to make adjustments along the way. Maintain momentum to achieve future steps through celebrating short-term goals. Recognizing and tracking progress towards short-term and long-term goals can create excitement for the new initiatives and keep employees engaged. 

Disseminating high-level organizational changes and securing middle management buy-in is crucial for successful implementation. By developing a shared vision, empowering middle managers to get involved, implementing feedback mechanisms, and incorporating a plan for future steps, organizations can reduce resistance to change. Middle managers connect senior leadership and employees, so ensuring their buy-in is pivotal in achieving successful change implementation and long-term success. Within an organization, all employees are united around shared values and goals for organizational prosperity. Ensuring middle managers are engaged and on board with new initiatives is how senior management can effectively implement organizational change. 

Jean, the CEO of a tech startup, stood at the crossroads of two seemingly opposing forces: data and innovation. Her company was known for its creativity, launching bold new products that had disrupted the market. But after a string of ambitious projects that didn’t quite land, Jean realized something was missing—a structure to harness their creativity and track their successes in a way that could inform future efforts. She needed a blend of data-driven decisions and innovation-fueled risk-taking, but the challenge was bringing these worlds together.

She’d recently heard a competitor’s CEO boast about spending $10,000 on a Google Ads campaign to “see what sticks.” But when Jean asked him how he planned to track success, he shrugged, saying he would "just know." This lack of clarity alarmed her—without concrete metrics, how could he be sure of what worked or what failed? He was gambling on creativity alone, without the structure necessary to analyze and replicate success. Jean knew that this approach was too risky. Innovation needed data, just as much as data needed creativity.

Jean understood the emotional weight behind this balance. On one hand, innovation fuels excitement. It’s the driving force that pushes boundaries and allows people to dream bigger. Employees felt empowered when their ideas were heard, and risks taken. But when risks weren't measured properly, failures could demoralize teams and waste resources.

On the other hand, a purely data-driven culture can feel suffocating, stifling creativity with its constant focus on numbers. People become afraid to think outside the box, worried their bold ideas will be shot down because they don’t have enough immediate proof of success. The key, Jean realized, was merging these two cultures to unlock their full potential.

To maximize efficiency and spark groundbreaking ideas, leaders like Jean must cultivate a culture that thrives on both creativity and data-backed strategies. The emotional payoff was significant—teams could work with confidence, knowing their innovations were being tested and supported by a clear, measurable framework. It wasn’t just about choosing one approach over the other. It was about giving creativity the structure to flourish and using data to refine and improve ideas in real-time.

Jean set out to create a scientific process to guide innovation. Here’s how she did it:

For Jean, this balance wasn’t just about making smart business decisions—it was about fostering a culture that gave people the freedom to innovate without fear of failure, backed by the security of data. The emotional stakes were high. In a world where uncertainty can paralyze teams, having a clear path gave everyone—from the newest hire to senior leadership—the confidence to push boundaries and dream big.

This blend of data and innovation allowed Jean's company to maximize efficiency and produce breakthrough ideas. They no longer had to choose between creativity and clarity—they had both. Leaders who can find this balance inspire their teams to do more than just follow trends. They empower them to lead the way.

Jean’s journey toward merging data-driven decisions with innovation didn’t happen overnight. In fact, it was sparked by a moment of deep frustration. This resonated emotionally with her employees because it acknowledged both their desire to innovate and their fear of wasted effort. It wasn’t just about “being creative”—it was about using that creativity in a way that would yield tangible, impactful results.

Jean laid out a new approach to the team, offering a clear, actionable path forward:

Jean realized that this blend wasn’t just about metrics and goals. It was about creating a culture where people felt safe to push boundaries, where innovation was celebrated but always tethered to something tangible. And in this balance, they found both success and satisfaction, knowing that their work was not just innovative, but meaningful.

Are company reorganizations (reorgs) bad?

It depends on who you ask and how the reorg was handled. 

Most people associate reorgs with negative experiences because they often signify significant changes to the business. For better or worse, people tend to resist change, making reorgs an uphill battle when it comes to winning hearts and minds.

Whether a company has determined a business unit is no longer profitable, their success metrics need to change, or that they are simply moving in a different direction, a reorg means that change is coming.

The challenge most companies run into when attempting to successfully enact a reorg is effectively communicating the strategy, getting buy-in, and achieving adoption of the new status quo. 

A typical reorg looks like this: 
The CEO, often under pressure from the board, decides to implement a change in how the business operates. Perhaps the company isn’t profitable enough, early indicators suggest the need for proactive adjustments, or a new strategy seems necessary. The CEO shares this plan with the executive team, expecting them to communicate and champion the change with the same enthusiasm.

In an ideal world, employees would immediately understand, embrace, and adapt to the changes.

In reality, direct reports—wanting to appear as team players—often say, “I’m on board and looking forward to this change!” whether they genuinely feel that way or not. This lack of transparency creates a false sense of confidence for the CEO, who believes their team is fully aligned.

But then... the wheels fall off.

And then…egg on his face (metaphorically). The proposed changes fail to gain traction. Confused and frustrated, the CEO demands answers: “Why isn’t everyone as excited about this change as I am?!”

The truth might eventually surface, often at great cost. A brave executive who explains the lack of adoption risks being labeled insubordinate—and perhaps even losing their job. Others in leadership take note and quickly learn that honesty about these matters is unwelcome.

So what actually happened when the CEO proposed these changes? 

First, his executive team who report to him, conceptually understand why the change is being proposed, but they aren’t fully sold on the solution. It wasn’t their idea and they haven’t had enough time to think through the ramifications and determine the best outcome. The change feels very sudden.

They then go to their next level of leadership and say “A change is being made. We are now transitioning from operating like xyz and are now going to be operating like abc.” The team asks “Why?” And those leaders say because the CEO has determined that we need to make this change.

That next level of leader now has to communicate down to their direct reports admonishing “I didn’t make this change! My hands are tied. I can’t control it but the executives at this company are now making us operate like this. Don’t kill the messenger!” You might have seen this exact scenario play out at your company on remote work policies as we get further from the pandemic. 

The individual contributors doing the work at this company do one of two things:

The result…complete and utter failure at worst, and a major distraction at best

But reorg’s don’t have to be this way. Shoot, if reorg’s were always failures, companies would stop pursuing them.

It is just critical that companies pursue reorgs in the right way.

Here are a few tips on how to successfully enact a reorg:

Ultimately, reorgs are hard but necessary things for companies to innovate and continue to grow. If a reorg can be enacted successfully, that company will be in an incredible position to thrive moving forward.

If you are interested in engaging further into this conversation, follow the Ambition In Motion YouTube channel and look for virtual Pre-Symposium Panels covering this topic (Pre-Symposium Panels are virtual panels covering relevant business topics). And if you happen to be in Austin, TX on 2/13/25, come to the Executive Symposium which will debate and discuss this exact topic - RSVP’s here: ambition-in-motion.com/events. 

For years, a large retail company stood at the pinnacle of its industry. Once known for being an industry leader, the company now faced declining revenues, dwindling market appeal, and a growing perception of being outdated. Internally, employees felt disengaged, and stakeholders began questioning the company's ability to innovate.

Jenna, the company’s Chief Strategy Officer saw the warning signs: flatlining sales, a lack of excitement around new product launches, and a growing disconnect between leadership and consumers. But by the time these trends became impossible to ignore, the company was already slipping. She knew that a rebranding effort couldn’t just be cosmetic; it required a deep, cultural shift that engaged employees, reinvigorated consumer trust, and positioned the company as a forward-thinking leader once again.

Many companies fail to notice their decline until it's too late. Signs of stagnation such as declining market share, reduced consumer engagement, and an outdated brand perception often creep in gradually. The large company had long relied on its reputation, assuming customer loyalty would remain intact. But Jenna understood that a successful company cannot operate on past achievements alone. Monitoring industry trends, consumer sentiment, and internal engagement through regular feedback loops, data analytics, and direct customer insights are critical to staying ahead. Companies must use tools to detect early warning signs of market and company shifts.

Rebranding is more than just a new logo or marketing campaign—it’s a company-wide commitment to change. The company’s leadership recognized that for their rebranding to succeed, employees had to be at the center of the transformation. Jenna led an initiative to involve employees at every level, conducting internal surveys, town hall meetings, and brainstorming sessions that encourage innovation and direct input from those on the ground. She partnered with HR to redefine corporate values, aligning them with a more customer-centric and agile mindset.

To truly reshape the company’s culture, leadership adopted a transparent approach. They communicated the company’s challenges openly, showing employees why change was necessary and how they could be a part of the solution. Incentives were introduced to reward innovative ideas, and cross-functional teams were formed to pilot new projects. Employees who once felt disconnected from leadership now saw themselves as vital players in the company's evolution.

For rebranding and cultural transformation to be successful, employees must feel like active participants rather than passive recipients of change. Engagement and enthusiasm stem from clear communication, meaningful involvement, and a sense of ownership. Employees need to understand not only what is changing but why it matters and how they contribute to the company's renewed vision.

With an energized workforce, the company turned its focus outward. Re-establishing trust with consumers required more than an updated brand identity—it needed genuine engagement. The company launched interactive campaigns, leveraging social media to connect directly with customers and solicit real-time feedback. Personalized experiences, product enhancements driven by consumer insights, and strategic partnerships with influencers helped reintroduce the company as a brand that listened, adapted, and innovated.

Additionally, leadership worked on rebuilding trust with stakeholders by showing clear, measurable progress. Transparency in reporting, a commitment to sustainability, and a renewed focus on corporate social responsibility reassured investors and partners that the company’s transformation was more than just rhetoric.

Two years after initiating the rebranding strategy, the company saw a remarkable turnaround. Employee engagement scores were at an all-time high, product launches were met with renewed excitement, and the company’s financial performance rebounded. Customers who once viewed the brand as stale now saw it as dynamic and responsive to their needs.

For Jenna and the company’s leadership, the experience served as a crucial lesson: reinvention is not a one-time event but a continuous process. Businesses that remain agile, listen to their consumers, and empower employees to drive innovation will always have a competitive edge.